sample

/ˈsɑːmpl/ verb [T]

Definition

› COMMERCE, MARKETING to try a small amount of a product, or try a service for a short time, in order to see whether you want to buy it: On a typical overseas tour, a buyer could sample 120 wines in a day. They are recruiting 2,500 telephone customers to sample the service for 12 months.

› MARKETING to ask for the opinions of a number of people chosen from a group, in order to get information about the whole group: The survey sampled 150 chief executives from both large and small companies.

› to test a small amount of a substance or product to find out whether it is good, whether it contains a particular substance, etc.: sample sth for sth Before the food can be sold to markets and stores, the FDA samples goods for defects.

(Definition of sample verb from the Cambridge Business English Dictionary © Cambridge University Press)

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