Cambridge Dictionaries online Cambridge Dictionaries online

The most popular online dictionary and thesaurus for learners of English

  

English definition of “selling concept”

selling concept

noun     (also sales concept) MARKETING
[C] an idea about how to sell a product: The selling concept was to change the window display every week.
[S] the idea that a company should sell the products that they have already produced rather than creating and selling new products that customers might want → Compare the marketing concept, the production concept
(Definition of selling concept noun from the Cambridge Business English Dictionary © Cambridge University Press)
Focus on the pronunciation of selling concept

Word of the Day

sail

When a boat or a ship sails, it travels on the water.

Word of the Day

Blog

Read our blog about how the English language behaves.

Learn More

New Words

Find words and meanings that have just started to be used in English, and let us know what you think of them.

Learn More