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short run
noun [S] (also short term)Definition
› a short period of time: For now he is concentrating on the short run. We are very pleased with the short run, and in particular, the performance of this quarter.
in/over the short run › over a short period into the future: Although that approach can work in the short run, long term it won't.
→ Compare long run(Definition of short run noun from the Cambridge Business English Dictionary
© Cambridge University Press)
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