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English definition of “slogan”

slogan

noun [C]     /ˈsləʊɡən/
MARKETING a short, easily remembered phrase used by an organization so that people will recognize it or its products: advertising/marketing/branding slogan The company's advertising slogan in the 1970s and 1980s was "You can be sure of Shell". catchy/famous/popular slogan
(Definition of slogan noun from the Cambridge Business English Dictionary © Cambridge University Press)
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