Cambridge Dictionaries online Cambridge Dictionaries online

The most popular online dictionary and thesaurus for learners of English

English definition of “straight rebuy”

straight rebuy

noun [C]
the decision to buy the brand, product, etc. that you bought last time, rather than considering other brands or products: Purchase decisions can be categorized into straight rebuy decisions; modified rebuy decisions; new task purchasing.
(Definition of straight rebuy from the Cambridge Business English Dictionary © Cambridge University Press)
What is the pronunciation of straight rebuy?
Add Cambridge dictionaries to your browser to your website

Word of the Day


(done by) moving the arm below shoulder level

Word of the Day


Read our blog about how the English language behaves.

Learn More

New Words

Find words and meanings that have just started to be used in English, and let us know what you think of them.

Learn More