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English definition of “the pink pound”

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the pink pound

noun [S]
 
 
UK ( US the pink dollar) ECONOMICS
the money that gay men and women as a group have available to spend: Companies have become more aware of the power of the pink pound.
Translations of “the pink pound”
in Chinese (Traditional) 同性戀者的消費能力…
in Chinese (Simplified) 同性恋者的消费能力…
(Definition of the pink pound from the Cambridge Business English Dictionary © Cambridge University Press)
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