Focus on the pronunciation of toehold
English definition of “toehold”
/ˈtəʊhəʊld/ noun [S]
› an opportunity to start doing something small that may lead to bigger and better opportunities in the future: to gain/get a toehold in sth With their new electronic products they have gained a toehold in an increasingly competitive market. The company is fighting for a toehold in the world's largest soft drinks market.