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Chinese (Simplified) translation of “loss leader”

loss leader

noun [C]
 
 
an article that is sold cheaply in order to attract the public and make them buy other, more expensive things
(用来招揽顾客的)低价商品
Products and producersBuying and selling in generalAdvertising, marketing and merchandisingRetailing
(Definition of loss leader from the Cambridge English-Chinese (Simplified) Dictionary © Cambridge University Press)
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