Translation of "niche market" - English-Mandarin Chinese dictionary

niche market

noun [ C ] uk us

a small area of trade within the economy, often involving specialized (= unusual and made for a few people) products

Lotus make luxury cars for a small but significant niche market. 莲花汽车公司为数量虽小但却重要的客户群体生产豪华轿车。

(Translation of “niche market” from the Cambridge English-Chinese (Simplified) Dictionary © Cambridge University Press)