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Chinese (Traditional) translation of “selling point”

selling point

noun [C]    
a characteristic of a product which will persuade people to buy it
賣點
Its best selling point is the price - it's the cheapest on the market.
其最大賣點在於價格——這是市場上最便宜的。
Advertising, marketing and merchandisingRetailing
(Definition of selling point noun from the Cambridge English-Chinese (Traditional) Dictionary © Cambridge University Press)

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