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Meaning of “brand” in the English Dictionary

"brand" in British English

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brandnoun [C]

uk   /brænd/  us   /brænd/
  • brand noun [C] (PRODUCT)

B2 a type of product made by a particular company: This isn't my usual brand of deodorant. When I go to a supermarket I usually buy own (US store) brands (= the cheaper products with the shop's own name on them).
brand of sth
a particular type of something, or way of doing something: a team that plays a distinctive brand of football Do you like his brand of humour?

expend iconexpend iconMore examples

  • brand noun [C] (FLAME)

literary a piece of burning wood used to give light

brandverb

uk   /brænd/  us   /brænd/
(Definition of brand from the Cambridge Advanced Learner’s Dictionary & Thesaurus © Cambridge University Press)

"brand" in American English

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brandnoun [C]

 us   /brænd/
  • brand noun [C] (PRODUCT)

a type of product made by a particular company: This isn’t my usual brand of deodorant.
  • brand noun [C] (MARK)

a special symbol on the skin of an animal that shows it belongs to someone: cattle brands

brandverb [T]

 us   /brænd/
  • brand verb [T] (JUDGE)

to consider or refer to someone as being bad or as having done something bad: They branded him as a man without moral convictions.
  • brand verb [T] (MARK)

to mark the skin of an animal with a particular symbol to show that you own it
(Definition of brand from the Cambridge Academic Content Dictionary © Cambridge University Press)

"brand" in Business English

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brandnoun [C]

uk   us   /brænd/ MARKETING, COMMERCE
the name of a product produced or sold by a particular company: It was to become the leading brand of specialty coffee in North America. The group is expanding its key brands north of the border. a well-known/popular/top-selling brand The supermarket's own label range has now surpassed a number of top selling brands. a fashion/fast food/car brand domestic/international/global brands premium/luxury/quality brands

brandverb [T]

uk   us   /brænd/ MARKETING, COMMERCE
to give a product a particular name or label in order to sell it: We want these local craftsmen to realize the commercial benefits of branding these products.brand sth as sth Many consumers are more likely to buy products branded as Fairtrade.
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(Definition of brand from the Cambridge Business English Dictionary © Cambridge University Press)
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“brand” in Business English

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