brand name Meaning in the Cambridge English Dictionary Cambridge dictionaries logo

Meaning of “brand name” in the English Dictionary

"brand name" in British English

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brand namenoun [C]

uk   us  
the ​name given to a ​particularproduct by the ​company that makes it
(Definition of brand name from the Cambridge Advanced Learner’s Dictionary & Thesaurus © Cambridge University Press)

"brand name" in American English

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brand namenoun [C]

 /ˈbrænd ˌneɪm/
the ​special name a ​company gives to ​itsproducts or ​services: All the ​car makers ​spendheavily to ​promotetheir brand names.

brand-nameadjective [not gradable]

 /ˈbrændˌneɪm/
having a ​specialname that is ​known to most ​people: The brand-name ​airlines are ​slashingtheircosts to ​survive and ​compete with low-cost ​carriers.
(Definition of brand name from the Cambridge Academic Content Dictionary © Cambridge University Press)

"brand name" in Business English

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brand namenoun [C]

uk   us   (also brand label, also trade name) MARKETING, COMMERCE
the ​name a ​company gives to one of its ​products, so that ​people can easily ​recognize it: popular/famous/well-known brand name It is one of the most famous ​brandnames in ​worldbanking.leading/established/strong brand name Big ​retailersaggressivelysoughtcustomers by ​promoting their ​establishedbrandnames and ​targeting their ​loyalcustomerbases.under a brand name They ​importsupplies and ​distribute them under their own ​brandname.

brand nameadjective [before noun]

(also brand-name) uk   us   (also brand-label, also brand label, also trade name) MARKETING, COMMERCE
a brand-name ​product has a company's ​brandname, rather than being ​sold under the ​name of a ​store or under the product's own ​name: brand-name ​goods/​products brand-name ​drugs/​medicines
(Definition of brand name from the Cambridge Business English Dictionary © Cambridge University Press)
Translations of “brand name”
in Arabic عَلامة تُجارِيّة…
in Korean 상표명…
in Portuguese marca…
in Catalan (nom de) marca…
in Japanese ブランド名…
in Chinese (Simplified) 商标, 品牌名称…
in Turkish marka adı…
in Russian торговая марка…
in Chinese (Traditional) 商標, 品牌名稱…
in Italian marchio…
in Polish nazwa firmowa…
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“brand name” in American English

“brand name” in Business English

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