branding Meaning in the Cambridge English Dictionary
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Meaning of “branding” in the English Dictionary

"branding" in British English

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brandingnoun [U]

uk   us   /ˈbræn.dɪŋ/
the ​act of giving a ​company a ​particulardesign or ​symbol in ​order to ​advertiseitsproducts and ​services: The ​successful branding and ​marketing of the new ​beer has already ​boostedsales and ​increasedprofits.
(Definition of branding from the Cambridge Advanced Learner’s Dictionary & Thesaurus © Cambridge University Press)

"branding" in Business English

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brandingnoun [U]

uk   us   /ˈbrændɪŋ/
MARKETING, COMMERCE the ​activity of ​connecting a ​product with a particular ​name, ​symbol, etc. or with particular ​features or ​ideas, in ​order to make ​peoplerecognize and want to ​buy it: Successful branding uses ​design to ​reinforcecustomers' visual ​memories. If you are ​aiming for a more ​massmarket you may need to take a new ​look at your branding. Last month the ​companylaunched an ​aggressive new branding ​campaign on ​national TV. By ​applying a branding ​strategy, the ​company has fortified its ​position in the face of ​growingcompetition. a branding ​expert/​firm/​agency
(Definition of branding from the Cambridge Business English Dictionary © Cambridge University Press)
Translations of “branding”
in Chinese (Simplified) 品牌化…
in Chinese (Traditional) 品牌化…
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