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Meaning of “build-up” in the English Dictionary

"build-up" in British English

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build-upnoun [C usually singular]

uk   /ˈbɪld.ʌp/  us   /ˈbɪld.ʌp/
a ​situation in which someone or something is ​praised, ​advertised, or ​talked about on the internet, in ​newspapers, etc.: The ​group got a ​big build-up before ​theirtour, being ​touted by many as the next Beatles.
(Definition of build-up from the Cambridge Advanced Learner’s Dictionary & Thesaurus © Cambridge University Press)

"build-up" in Business English

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build-upnoun [C or U]

uk   us   /ˈbɪldʌp/
an ​increase in the ​amount of something over a ​period of ​time: Environmentalists are urging ​industries to go ​green in ​order to ​reduce further build-up of CO2emissions.
(Definition of build-up from the Cambridge Business English Dictionary © Cambridge University Press)
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