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Meaning of “cold-calling” in the English Dictionary

"cold-calling" in British English

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cold-callingnoun [U]

uk   /ˈkəʊldˌkɔː.lɪŋ/ us   /ˈkoʊldˌkɑː.lɪŋ/
the activity of calling or visiting a possible customer to try to sell them something without being asked by the customer to do so
cold-call
verb [T] uk   /ˌkəʊldˈkɔːl/ us   /ˌkoʊldˈkɑːl/
We were cold-called by a company offering savings on our phone bill.
(Definition of cold-calling from the Cambridge Advanced Learner’s Dictionary & Thesaurus © Cambridge University Press)

"cold-calling" in Business English

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cold-callingnoun [U]

uk   us  
MARKETING the act of phoning or visiting a possible customer to try to sell them a product or service without being asked by the customer to do so: He was prepared for a lot of knocking on doors and cold-calling to drum up business.
(Definition of cold-calling from the Cambridge Business English Dictionary © Cambridge University Press)
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“cold-calling” in British English

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