Meaning of “corporate advertising” in the English Dictionary


"corporate advertising" in Business English

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corporate advertisingnoun [ U ]

uk us

MARKETING advertising that describes a company, rather than its products, and that is intended to show the company in a positive way to the public:

The company rolled out a corporate advertising campaign, highlighting its commitment to energy-saving methods of production.

(Definition of “corporate advertising” from the Cambridge Business English Dictionary © Cambridge University Press)