Meaning of “cost leader” in the English Dictionary

"cost leader" in Business English

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cost leadernoun [ C ]

uk us

a company that can make a product more cheaply than other companies making the same type of product:

Our cost-leader strategy will gain us a competitive advantage based upon low prices.
cost leadership
noun [ U ]

Cost leadership lies at the heart of our future business success.

(Definition of “cost leader” from the Cambridge Business English Dictionary © Cambridge University Press)