customer intelligence Meaning in the Cambridge English Dictionary
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Meaning of “customer intelligence” in the English Dictionary

"customer intelligence" in Business English

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customer intelligencenoun [U]

uk   us   (also consumer intelligence, abbreviation CI)
MARKETING information about ​customers that a ​companycollects and uses to ​help make future ​plans: Customer ​intelligence can ​provide insights that can ​change an organization's ​marketingstrategy.
(Definition of customer intelligence from the Cambridge Business English Dictionary © Cambridge University Press)
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