customer value proposition Meaning in the Cambridge English Dictionary
Cambridge Dictionaries online Cambridge Dictionaries online

The most popular online dictionary and thesaurus for learners of English

Meaning of “customer value proposition” in the English Dictionary

"customer value proposition" in Business English

See all translations

customer value propositionnoun [C]

uk   us   ( abbreviation CVP, also product value proposition)
MARKETING a reason for ​buying a particular ​product or ​service in relation to the ​value that it ​offers: Your ​customervalueproposition must ​focus closely on what your ​customer really ​wants and ​values.
(Definition of customer value proposition from the Cambridge Business English Dictionary © Cambridge University Press)
What is the pronunciation of customer value proposition?
Add Cambridge dictionaries to your browser to your website
Word of the Day

chestnut

a large tree with leaves divided into five parts and large round nuts that can be eaten

Word of the Day