hit rate Meaning in the Cambridge English Dictionary
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Meaning of “hit rate” in the English Dictionary

"hit rate" in Business English

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hit ratenoun [C]

uk   us  
E-COMMERCE, MARKETING the ​number of ​sales of a ​product compared to the ​number of ​people who visit a ​website to ​look at that ​product, or to the ​number of ​phonecalls or ​sales visits that are made: You may decide only to go with ​trades with a ​hitrate over 80%, or you may ​thinkoverallprofitability is most important.
INTERNET, E-COMMERCE the ​totalnumber of visits to a ​website in a particular ​period: Although the site's ​hitrate is a good ​sellingpoint, it doesn't tell you anything about the ​quality of the ​site.
(Definition of hit rate from the Cambridge Business English Dictionary © Cambridge University Press)
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