Meaning of “lowest common denominator” in the English Dictionary

"lowest common denominator" in British English

See all translations

lowest common denominatornoun

uk /ˌləʊ.ɪst kɒm.ən dɪˈnɒm.ɪ.neɪ.tər/ us /ˌloʊ.ɪst kɑː.mən dɪˈnɑː.mə.neɪ.t̬ɚ/

lowest common denominator noun (LEAST INTELLIGENT)

the lowest common denominator [ S ]

used to refer in a disapproving way to the sort of people in society who are least intelligent and who will accept low-quality products and entertainment:

The problem with so much television is that it is aimed at the lowest common denominator.

(Definition of “lowest common denominator” from the Cambridge Advanced Learner’s Dictionary & Thesaurus © Cambridge University Press)

"lowest common denominator" in Business English

See all translations

lowest common denominatornoun [ S ]

uk us disapproving

MARKETING the large number of people who will accept products, ideas, etc. that are not good quality:

He claimed the party was trying to exploit fears and appeal to the lowest common denominator.

(Definition of “lowest common denominator” from the Cambridge Business English Dictionary © Cambridge University Press)

Need a translator?

Translator tool

Get a quick, free translation!