market-driven Meaning in the Cambridge English Dictionary Cambridge dictionaries logo
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Meaning of “market-driven” in the English Dictionary

"market-driven" in Business English

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uk   us   (also market-led) ECONOMICS
influenced by ​marketknowledge and ​customerneeds: The ​companyneeds to ​change from being ​driven by ​production or ​technology to being market-driven. a market-driven ​approach/​strategy
(Definition of market-driven from the Cambridge Business English Dictionary © Cambridge University Press)
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