opinion leader Meaning in the Cambridge English Dictionary Cambridge dictionaries logo

Meaning of “opinion leader” in the English Dictionary

"opinion leader" in Business English

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opinion leadernoun [C]

uk   us   (also opinion former)
MARKETING a ​person whose ​opinions about something such as a ​product or ​issue have a ​biginfluence on the ​opinions of others: Computer ​repairtechnicians are often ​opinionleaders.
(Definition of opinion leader from the Cambridge Business English Dictionary © Cambridge University Press)
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