own brand Meaning in the Cambridge English Dictionary Cambridge dictionaries logo

Meaning of “own brand” in the English Dictionary

"own brand" in British English

See all translations

own brandnoun [C]

uk   us   UK (US store brand)
a ​product that has the ​name of the ​shop that ​sells it, ​rather than the ​name of the ​company that made it: [before noun] own-brand ​cosmetics
(Definition of own brand from the Cambridge Advanced Learner’s Dictionary & Thesaurus © Cambridge University Press)

"own-brand" in Business English

See all translations

own-brandadjective [before noun]

uk   us   UK (US store brand)
MARKETING, COMMERCE used to describe a ​product that has the ​name of the ​store where you ​buy it, rather than a ​name used by the ​company that made it: own-brand products/goods The gradual ​evolution of ​quality own-brand ​products from Europe's ​bigstoregroups has ​changed the way ​consumersthink about ​shopping.
own brand
noun [C] (US store brand)
Supermarket own ​brands are almost invariably ​cheaper than ​brandedgoods.
See also
(Definition of own-brand from the Cambridge Business English Dictionary © Cambridge University Press)
Translations of “own brand”
in Chinese (Simplified) (商店的)自家品牌,自有品牌…
in Chinese (Traditional) (商店的)自家品牌,自有品牌…
What is the pronunciation of own brand?
Add Cambridge dictionaries to your browser to your website

“own brand” in Business English

More meanings of “own brand”

Word of the Day

hipster

someone who is very influenced by the most recent ideas and fashions

Word of the Day

Chest pains and palpitations: talking about illness (2)
Chest pains and palpitations: talking about illness (2)
by Liz Walter,
February 03, 2016
My previous post (My leg hurts: Talking about illness (1)) presented some general vocabulary to use at the doctor’s. This one looks at some more specific areas of illness and explains some useful words and phrases that you may need to use or understand on a visit to the doctor’s. There are several

Read More 

awesomesauce noun
awesomesauce noun
February 01, 2016
slang the state of being extremely good or enjoyable or something or someone that is extremely good or enjoyable Recovering from the awesomesauce of another fab #Vidcon!!

Read More