Meaning of “packshot” in the English Dictionary


"packshot" in Business English

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packshotnoun [ C ]

also pack shot uk /ˈpækʃɒt/ us MARKETING

a photograph or short piece of film showing a product and its package in a way that can be used to advertise the product:

The loading screen gives you a clear packshot of the new phone with some key selling features.
Her company did some pack-shot photography for us.

(Definition of “packshot” from the Cambridge Business English Dictionary © Cambridge University Press)