permission marketing Meaning in the Cambridge English Dictionary
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Meaning of “permission marketing” in the English Dictionary

"permission marketing" in Business English

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permission marketingnoun [U]

uk   us  
MARKETING, INTERNET a ​method of ​marketingproducts and ​services on the ​internet that involves ​asking someone's ​permission before ​sending them ​information: The ​bigchallenge is distinguishing ​permissionmarketing from ​spam.
(Definition of permission marketing from the Cambridge Business English Dictionary © Cambridge University Press)
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