price-sensitive Meaning in the Cambridge English Dictionary
Cambridge Dictionaries online Cambridge Dictionaries online

The most popular online dictionary and thesaurus for learners of English

Meaning of “price-sensitive” in the English Dictionary

"price-sensitive" in British English

See all translations


uk   /ˈpraɪsˌsen.sɪ.tɪv/  us   /-sə.t̬ɪv/
A price-sensitive ​product is one whose ​sales are ​influenced by ​pricerather than ​quality.
(Definition of price-sensitive from the Cambridge Advanced Learner’s Dictionary & Thesaurus © Cambridge University Press)

"price sensitive" in Business English

See all translations

price sensitiveadjective

uk   us   /ˈpraɪsˌsensɪtɪv/
ECONOMICS, COMMERCE used to describe a ​product or ​service for which ​sales go up or down in relation to its ​price: A price-sensitive ​product should be ​priced to convey an ​overallimage of ​value to the ​customer.
MARKETING used to describe a ​customer who is ​influenced by the ​price of a ​product: Most of our ​clients are extremely ​pricesensitive and we need to consider any ​pricerises very carefully. A price-sensitive ​customer is likely to ​notice a ​pricerise and ​switch to another ​product.
FINANCE, STOCK MARKET used to describe ​information that could ​influence a ​shareprice: The ​regulation of the ​disclosure and use of price-sensitive ​information is necessary to ensure that all ​investors are fairly ​treated.
(Definition of price sensitive from the Cambridge Business English Dictionary © Cambridge University Press)
What is the pronunciation of price-sensitive?
Add Cambridge dictionaries to your browser to your website
Word of the Day


the shiny brown poisonous nut of a horse chestnut tree

Word of the Day

Meerkat meme
Meerkat meme
by Colin McIntosh,
September 03, 2015
Meerkats are not new to popular culture (they appear in the folk tales of the San people of the Kalahari), but their arrival in the public’s consciousness, at least in the UK and the US, is a relatively recent phenomenon. Meerkats are small, sociable Southern African mammals that live in large family

Read More 

parklet noun
parklet noun
August 31, 2015
a public outdoor space that may be associated with a local business but where anyone can sit Pop-up cafes in NY are what’s actually called parklets in many other places around the country.

Read More