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Meaning of “promote” in the English Dictionary

"promote" in British English

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promoteverb

uk   /prəˈməʊt/  us   /prəˈmoʊt/
  • promote verb (ENCOURAGE)

B2 [T] to ​encouragepeople to like, ​buy, use, do, or ​support something: Advertising ​companies are always having to ​think up new ​ways to promote ​products. The Institute is ​intended to promote an ​understanding of the ​politics and ​culture of the ​Arabworld. Greenpeace ​works to promote ​awareness of the ​dangers that ​threatenourplanet today. It has ​long been ​known that ​regularexercise promotes ​all-round good ​health.

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  • promote verb (RAISE)

B1 [T often passive] to ​raise someone to a ​higher or more ​importantposition or ​rank: If I'm not promoted within the next two ​years, I'm going to ​changejobs. She's just been promoted toseniorsalesrep.
Opposite
[T] UK to ​move a ​sportsteam to a ​highergroup: If Coventry City ​win this ​match, they'll be promoted to the Premier League.
[T often passive] US If a ​student is promoted, he or she goes up to the next ​level in ​school.

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(Definition of promote from the Cambridge Advanced Learner’s Dictionary & Thesaurus © Cambridge University Press)

"promote" in American English

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promoteverb [T]

 us   /prəˈmoʊt/
  • promote verb [T] (ADVERTISE)

to ​advertise something in ​order to ​sell it: The new ​modelcars are being ​heavily promoted on ​television.
  • promote verb [T] (ENCOURAGE)

to ​encourage or ​support something, or to ​help something ​becomesuccessful: A new ​campaign has been ​launched to promote ​safedriving.
  • promote verb [T] (ADVANCE)

to ​advance someone to a more ​importantrank or ​position: She was promoted to ​divisionmanager last ​year.
A ​student who is promoted ​advances to the next ​grade (= ​level of ​schooling).
(Definition of promote from the Cambridge Academic Content Dictionary © Cambridge University Press)

"promote" in Business English

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promoteverb [T]

uk   us   /prəˈməʊt/
MARKETING to encourage ​people to ​buy or want something, through ​advertising, ​offers of ​lowerprices, ​specialevents, etc.: Marks was there promoting his new ​book. The vaccine is being heavily promoted by its ​maker. The ​guide has been ​designed to promote ​sales of their ​financialproducts.
Compare
GOVERNMENT, COMMERCE, ECONOMICS to encourage the existence or ​development of something: promote ​growth/​business/​development promote ​efficiency/​innovation promote ​trade/​competition promote ​democracy/​diversity
HR, WORKPLACE to give someone a ​higher or more important ​job or ​rank: Before being promoted, she ​worked as a ​seniormanager for 15 ​years.promote sb to sth In August, he was promoted to the homicide ​division.
STOCK MARKET to ​start listing (= giving the ​price of) a company's ​shares on a more important stockindex (= ​system that ​showschanges of the ​averageprices of ​shares on a particular ​stockmarket): promote sth to sth All eight ​companies are to be promoted to the FTSE 100 ​index.
(Definition of promote from the Cambridge Business English Dictionary © Cambridge University Press)
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“promote” in British English

“promote” in Business English

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