return on marketing investment Meaning in the Cambridge English Dictionary Cambridge dictionaries logo
Cambridge Dictionaries online Cambridge Dictionaries online

The most popular online dictionary and thesaurus for learners of English

Meaning of “return on marketing investment” in the English Dictionary

"return on marketing investment" in Business English

See all translations

return on marketing investmentnoun [C or U]

uk   us   ( abbreviation ROMI)
MARKETING, FINANCE, ACCOUNTING the ​profit from a particular ​activity compared with the ​amountspent on ​marketing it in a particular ​period. This ​shows how ​effectively the ​company is ​spendingmoney on ​marketing: We need to ​cutcosts and ​increase our ​return on ​marketinginvestment.
(Definition of return on marketing investment from the Cambridge Business English Dictionary © Cambridge University Press)
What is the pronunciation of return on marketing investment?
Add Cambridge dictionaries to your browser to your website
There, their and they’re – which one should you use?
There, their and they’re – which one should you use?
by ,
April 27, 2016
by Liz Walter If you are a learner of English and you are confused about the words there, their and they’re, let me reassure you: many, many people with English as their first language share your problem! You only have to take a look at the ‘comments’ sections on the website of, for example, a popular

Read More 

Word of the Day


an extremely large, round mass of rock and metal, such as Earth, or of gas, such as Jupiter, that moves in a circular path around the sun or another star

Word of the Day

bio-banding noun
bio-banding noun
April 25, 2016
in sport, grouping children according to their physical maturity rather than their age ‘When we’re grouping children for sports, we do it by age groups, but the problem is that, within those age groups, we get huge variations in biological age,’ said Dr Sean Cumming, senior lecturer at the University of Bath’s department for

Read More