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Meaning of “roll out” in the English Dictionary

"roll out" in Business English

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roll out

phrasal verb with roll uk   /rəʊl/ us   verb
MARKETING to make a new product, service, or system available for the first time: A media campaign is expected to roll out early next year.roll sth out The company plans to roll out the scheme across Europe in the coming months.

roll-outnoun [C or U]

also rollout uk   us   also rolling launch MARKETING
an occasion when a new product or service is gradually made available to more people after it has first been tested in a particular area: rollout of sth Rollout of the new technology has been slow. a product rollout
(Definition of roll out from the Cambridge Business English Dictionary © Cambridge University Press)
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“roll out” in Business English

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