sell sb on sth Meaning in the Cambridge English Dictionary
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Meaning of “sell sb on sth” in the English Dictionary

"sell sb on sth" in Business English

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sell sb on sth

phrasal verb with sell uk   us   /sel/ verb (sold, sold)
to persuade someone to ​buy something or give ​support to an ​idea: Distributors are ​trained to ​sellconsumers on the ​idea that these ​products are a necessary ​part of their ​safetysystem. She's really ​sold on the ​idea of ​moving to Australia.
(Definition of sell sb on sth from the Cambridge Business English Dictionary © Cambridge University Press)
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