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Meaning of “soft” in the English Dictionary

"soft" in British English

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softadjective

uk   /sɒft/  us   /sɑːft/
  • soft adjective (NOT HARD)

A2 not hard or firm: soft ground a soft pillow/mattress soft cheese I like chocolates with soft centres. Soft tissue, such as flesh, allows X-rays through.
A2 Soft things, especially parts of the body, are not hard or rough and feel pleasant and smooth when touched: soft lips/cheeks/skin/hair soft leather
informal disapproving Someone who is soft is not very healthy and strong: Look at you! You need more exercise. You're going/getting soft.

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  • soft adjective (GENTLE)

B1 not forceful, loud, or easily noticed: a soft voice/sound soft music/lighting a soft glow
disapproving not severe or forceful enough, especially in criticizing or punishing someone who has done something wrong: She thinks I'm too soft on the kids when they misbehave. The government can't be seen to be taking a soft line (= not being severe enough) with criminals.

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  • soft adjective (WATER)

Soft water contains a low level of minerals and allows soap to make bubbles.
  • soft adjective (ECONOMY)

In a soft market/economy there are more goods for sale than there are people to buy them, so prices are usually low.
softness
noun [U] uk   /ˈsɒft.nəs/  us   /ˈsɑːft.nəs/
(Definition of soft from the Cambridge Advanced Learner’s Dictionary & Thesaurus © Cambridge University Press)

"soft" in American English

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softadjective [-er/-est only]

 us   /sɔft/
not hard or firm; changing its shape when pressed: The crabs are plucked from the water before their soft shells have had a chance to harden. The baby’s skin feels so soft (= smooth and enjoyable to touch).
not forceful, loud, or easily noticed: a soft voice She likes soft pastel colors.
not strong; weak: Car sales were soft last year. If someone is said to be soft on crime, that person is thought to be not forceful enough in punishing criminals.
not difficult; easier than other things of the same type: She asked some soft questions.
(Definition of soft from the Cambridge Academic Content Dictionary © Cambridge University Press)

"soft" in Business English

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softadjective

uk   us   /sɒft/
STOCK MARKET, FINANCE used to describe a market in which prices are not rising or are going down: Its products may be good, but they cost a lot of money, which makes them difficult to sell in a soft market. Deepening soft market conditions make profitable growth difficult to maintain.
Compare
ECONOMICS used to describe prices, demand, sales, etc. that are not increasing or that are falling: The industry is generally struggling with soft prices and expensive running costs. Domestic demand is soft and the Fed could cut interest rates further.
(Definition of soft from the Cambridge Business English Dictionary © Cambridge University Press)
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“soft” in Business English

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