soft sell Meaning in the Cambridge English Dictionary Cambridge dictionaries logo

Meaning of “soft sell” in the English Dictionary

"soft sell" in Business English

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soft sellnoun [S]

uk   us  
MARKETING a way of ​trying to ​sell something to someone by persuading them gently that they want or need it: Advertisers are ​adopting the ​softsell for those who enjoy housework.
COMMERCE something that is ​easy to ​sell: The new camera ​phone is a ​softsell.
(Definition of soft sell from the Cambridge Business English Dictionary © Cambridge University Press)
Translations of “soft sell”
in Chinese (Simplified) 劝诱推销(指用友好诱导的方式进行推销)…
in Chinese (Traditional) 軟性推銷(指用友好誘導的方式進行推銷)…
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“soft sell” in Business English

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