strategic marketing Meaning in the Cambridge English Dictionary Cambridge dictionaries logo
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Meaning of “strategic marketing” in the English Dictionary

"strategic marketing" in Business English

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strategic marketingnoun [U]

uk   us   MARKETING, MANAGEMENT
marketingactivities considered as ​part of a company’s ​plans and use of ​resources over ​time to ​achieve particular things: This strategicmarketingalliance will ​allow the ​company to ​focus on its ​successfulretailingbusinesses.
(Definition of strategic marketing from the Cambridge Business English Dictionary © Cambridge University Press)
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