Meaning of “underserved” in the English Dictionary

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"underserved" in Business English

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underservedadjective

uk /ˌʌndəˈsɜːvd/ us

used to describe a place, market, etc. where fewer goods or services are available than there should be:

They are encouraging retail development in underserved neighborhoods.
underserved markets

(Definition of “underserved” from the Cambridge Business English Dictionary © Cambridge University Press)