USP Meaning in the Cambridge English Dictionary Cambridge dictionaries logo
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Meaning of “USP” in the English Dictionary

"USP" in Business English

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USPnoun [C]

uk   us  
MARKETING abbreviation for unique selling proposition/point: a feature of a product that makes it different from and better than all its competitors' products: The product's USPs should be central throughout the development process.
(Definition of USP from the Cambridge Business English Dictionary © Cambridge University Press)
Translations of “USP”
in Chinese (Simplified) 产品特色, 独特卖点…
in Chinese (Traditional) 産品特色, 獨特賣點…
What is the pronunciation of USP?
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