temptation

/tempˈteɪʃən/ noun

Definition

FEELING [C, U] › a feeling that you want to do or have something, although you know you should not: [+ to do sth] I resisted the temptation to (= I did not) have another piece of chocolate cake.

SOMETHING THAT TEMPTS [C] › something that makes you want to do or have something although you know you should not: He knew crime was wrong but the money was too great a temptation.

(Definition of temptation noun from the Cambridge Learner's Dictionary © Cambridge University Press)