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Definición de “strategy” en inglés

strategy

noun [C or U]
 
 
/ˈstrætədʒi/ (plural strategies) MANAGEMENT
the way in which a business, government, or other organization carefully plans its actions over a period of time to improve its position and achieve what it wants: Business environments and strategies are constantly changing in response to economic and financial variables. She redefined how companies think about strategy. The group's report represents a fundamental change in strategy.a strategy for doing sth How has the slowdown in the current business cycle affected your strategy for growing the business?a strategy for sth The company president has mapped out a strategy for sustainable growth in the 21st century.a strategy of sth The group's strategy of overseas diversification helped it overcome tough conditions at home.a strategy of doing sth The airline is now reaping the rewards from its strategy of cutting seat numbers and focusing on higher-paying business passengers.develop/design/produce a strategy Companies must develop strategies for adapting their brands to changing trends in the marketplace.outline/formulate/identify a strategy In order to expand your e-business operations, you need to formulate a clear strategy.work on/work out/come up with a strategy CEOs and top government officials should try to come up with a strategy for economic development that isn't simply a series of short-term political payoffs.pursue/follow a strategy They are pursuing a strategy of acquisitions to spread their third-generation mobile technology beyond the domestic marketa long-term/overall strategy Pricing is only one element of an overall strategy to curb congestion. a good/successful/winning strategy an expansion/growth/acquisition strategy marketing/management/investment strategies sales/pricing strategies → See also business strategy, competitive strategy, corporate strategy, extension strategy, global strategy, harvesting strategy, operating strategy, Porter's generic strategies, pull strategy, push strategy
(Definition of strategy from the Cambridge Business English Dictionary © Cambridge University Press)
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