Significado de “glocalization” - Diccionario inglés

british diccionario

(Definición de glocalization de Cambridge Advanced Learner's Dictionary & Thesaurus © Cambridge University Press)

glocalization en inglés de negocios

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glocalizationnoun [ U ]

UK also glocalisation uk /ˌɡləʊkəlaɪˈzeɪʃən/ us /ˌɡloʊkəlɪ-/ COMMERCE, ECONOMICS

the idea that local conditions must be considered in globalization (= trading in all parts of the world):

Our policy of glocalization means that our products are always adapted to specific markets.

(Definición de glocalization de Cambridge Business English Dictionary © Cambridge University Press)