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Significado de “wow factor” - Diccionario Inglés

Significado de "wow factor" - Diccionario Inglés para los negocios

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wow factornoun [C, usually singular]

uk   us   MARKETING
a ​quality that makes someone ​feelexcited or surprised when they first see something: The ​entrance will be ​rebuilt to ​create more of a wow ​factor.
(Definition of wow factor from the Cambridge Business English Dictionary © Cambridge University Press)
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