영어 사전에서 “mass market”의 의미

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“mass market” - 영어

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mass marketnoun [ C usually singular ]

uk ​ /ˌmæs ˈmɑː.kɪt/ us ​ /ˌmæs ˈmɑːr.kɪt/

mass-marketadjective

uk ​ /ˌmæsˈmɑːkɪt/ us ​ /ˌmæsˈmɑːkɪt/

(Cambridge Advanced Learner's Dictionary & Thesaurus의 “mass market” 정의 © Cambridge University Press)

“mass market” - 비즈니스 영어

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mass marketnoun [ C, usually singular ]

uk ​ us ​ MARKETING, COMMERCE

› a market of as many people as possible, not just people with a lot of money or particular needs or interests:

There's no mass market for the magazine.
They sell high-end furniture that is not aiming for the mass market.

mass marketadjective [ before noun ]

also mass-market uk ​ us ​

› used to describe a product that is intended to be sold to as many people as possible, not just to people with a lot of money or particular needs or interests:

a mass market product/brand/car For the first time, GPS navigators were seen as a mass market product.
a mass market retailer/business/company
The service will not be limited to business users, but will have mass-market appeal.

(Cambridge Business English Dictionary의 “mass market” 정의 © Cambridge University Press)

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