mass market noun - definition in the British English Dictionary & Thesaurus - Cambridge Dictionaries Online (US)

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English definition of “mass market”

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mass market

noun [C usually singular] uk   us  
A product that is designed for the mass market is intended to be bought by as many people as possible, not just by people with a lot of money or a special interest: Advances in technology have made these cameras affordable to the mass market.
Translations of “mass market”
in Chinese (Traditional) 大眾市場…
in Chinese (Simplified) 大众市场…
(Definition of mass market noun from the Cambridge Advanced Learners Dictionary & Thesaurus © Cambridge University Press)
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