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English definition of “play sth up”

play sth up

phrasal verb with play     /pleɪ/ verb
to emphasize a particular quality or part of something, or make it seem more important than it really is, usually for your own advantage: The official report plays up the likely benefits of the plan, but glosses over the costs.Stressing and emphasizing
(Definition of play sth up from the Cambridge Advanced Learner's Dictionary & Thesaurus © Cambridge University Press)
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