Cambridge Dictionaries online Cambridge Dictionaries online

The most popular online dictionary and thesaurus for learners of English

English definition of “launch”

launch

noun [C]
 
 
/lɔːnʃ/
MARKETING the introduction of a new product or service for sale to the public: Since its launch, the game console has sold 6.7 million units around the world.brand/product launch The secret to a successful brand launch is planning.launch date/event/party The company has not finalized the exact pricing structure or set a launch date.delay/postpone a launch Bugs in the operating system delayed its launch six months.attend/celebrate/mark a launch The event was held to mark the launch of a new online service. announce/oversee/plan a launch imminent/planned/successful launch commercial/formal/official launch
the beginning of something new, such as a plan, business, or job: campaign/career launch It's a fresh start for the lead singer and a career launch for the artists involved.
(Definition of launch noun from the Cambridge Business English Dictionary © Cambridge University Press)
What is the pronunciation of launch?
Add Cambridge dictionaries to your browser to your website

Definitions of “launch” in other dictionaries

Word of the Day

mutant

an organism that is different from others of its type because of a permanent change in its genes

Word of the Day

What’s that lovely smell?

by Kate Woodford​,
October 29, 2014
As adult humans, we can distinguish about 10,000 different smells. It’s no wonder, then, that we have so many words and expressions to describe them. This week we’re taking a look at those smell words – words that describe good smells and words that describe bad smells. Most smell words are either

Read More 

high-frequency trading noun

October 27, 2014
a type of stock market trading that uses very complex technology to trade extremely quickly, often making tiny profits which nevertheless add up to substantial sums Lewis’s book, Flash Boys, is driving a huge amount of attention toward the topic of high frequency trading, and it has rekindled some of

Read More