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English definition of “tout”

tout

verb
 
 
/taʊt/
[T] MARKETING to advertise or praise something, especially as a way of encouraging people to buy it: tout the benefits of sth He appears in ads touting the benefits of leasing corporate jets. Several insurance companies tout their services on local radio.
[T] if someone or something is touted as something, many people say that they are or will be that thing: be touted as sth He is being widely touted as the company's next CEO.
tout for business to stop or speak to many people in order to try to persuade them to buy your goods or services: Hundreds of taxis at the airport tout for business.
(Definition of tout verb from the Cambridge Business English Dictionary © Cambridge University Press)
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