Definition of “aggressive” - English Dictionary

“aggressive” in British English

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uk /əˈɡres.ɪv/ us /əˈɡres.ɪv/

aggressive adjective (ANGRY)

B2 behaving in an angry and violent way towards another person:

Men tend to be more aggressive than women.
If I criticize him, he gets aggressive and starts shouting.

More examples

  • He is rebellious, aggressive and at times self-destructive.
  • He's slightly aggressive, which a lot of people find a bit off-putting when they first meet him.
  • The mood of the crowd suddenly turned aggressive.

aggressive adjective (DETERMINED)

C1 determined to win or succeed and using forceful action to win or to achieve success:

an aggressive election campaign
aggressive marketing tactics
Both players won their first-round matches in aggressive style.

More examples

  • She carved out a reputation for herself as an aggressive businesswoman.
  • He's so aggressive - it's as if he's always trying to prove something.
adverb uk /əˈɡres.ɪ us /əˈɡres.ɪ


Small children often behave aggressively.
The company is aggressively pursuing new business opportunities.
They played more aggressively in the second half.

(Definition of “aggressive” from the Cambridge Advanced Learner's Dictionary & Thesaurus © Cambridge University Press)

“aggressive” in American English

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us /əˈɡres·ɪv/

using strong, forceful methods esp. to sell or persuade:

The company mounted an aggressive marketing campaign.
You have to be aggressive if you want to succeed in this business.
adverb us /əˈɡres·ɪv·li/

The company is aggressively pursuing new business opportunities.

(Definition of “aggressive” from the Cambridge Academic Content Dictionary © Cambridge University Press)

“aggressive” in Business English

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uk /əˈɡresɪv/ us

done in a very forceful and competitive way in order to gain an advantage:

aggressive marketing/expansion/recruiting Through aggressive marketing in Europe and Asia, the company pulled in an extra $4.5 billion and doubled its share prices.
aggressive campaigns/strategies/tactics Britain’s second largest water company is planning an aggressive campaign to win industrial and business customers from rivals.

forceful, competitive, and determined to win or get what you want:

Many banks have become more aggressive in making loans to boost revenue growth.
The company has been losing market share for five years, primarily to aggressive competitors that have undercut the company on price.

FINANCE used to describe investments that involve some risk or investors that take risks in order to gain the best results:

aggressive funds/investments/trades He moved his money into more aggressive investments, including hedge funds and publicly traded stocks.
aggressive buyers/sellers
adverb /əˈɡresɪvli/

(Definition of “aggressive” from the Cambridge Business English Dictionary © Cambridge University Press)