assurance Definition in the Cambridge English Dictionary Cambridge dictionaries logo
Cambridge Dictionaries online Cambridge Dictionaries online

The most popular online dictionary and thesaurus for learners of English

Definition of “assurance” - English Dictionary

"assurance" in American English

See all translations

assurancenoun [C/U]

 us   /əˈʃʊər·əns/
a ​promise to ​tell something to someone confidently or ​firmly, or a ​promise to ​cause someone to ​feelcertain by ​removingdoubt: [C] He gave me his assurance that he would give us an ​answer by the end of the ​week.
Assurance is also a ​feeling of ​confidence in ​yourabilities: [U] She ​answered all the ​questions put to her with assurance and ​poise.
(Definition of assurance from the Cambridge Academic Content Dictionary © Cambridge University Press)







"assurance" in British English

See all translations

assurancenoun

uk   /əˈʃɔː.rəns/  us   /əˈʃʊr.əns/
  • assurance noun (PROMISE)

C1 [C] a ​promise: [+ (that)] She gave me her assurance (that) she would ​sign the ​contractimmediately. Despite the government's ​repeated assurances to the ​contrary, ​taxation has ​risen over the past ​decade.

expend iconexpend iconMore examples

  • assurance noun (CONFIDENCE)

C2 [U] confidence: He ​spoke with ​calm assurance.
(Definition of assurance from the Cambridge Advanced Learners Dictionary & Thesaurus © Cambridge University Press)

"assurance" in Business English

See all translations

assurancenoun [U]

uk   us   /əˈʃʊərəns/ UK
INSURANCE a ​type of ​insurance, especially ​lifeinsurance, that will ​pay an ​amount of ​money at the end of an ​agreedperiod or when someone dies, rather than only if something unexpected ​happens: an assurance ​policy
a promise that something is or ​behaves as expected: People often ​look to ​brands as an assurance of ​quality. Although the Fund will strive to ​achieve its ​goal, there is no assurance that it will.
(Definition of assurance from the Cambridge Business English Dictionary © Cambridge University Press)
What is the pronunciation of assurance?
Add Cambridge dictionaries to your browser to your website

“assurance” in Business English

Just who is driving this thing?
Just who is driving this thing?
by ,
May 03, 2016
by Colin McIntosh Do you remember Herbie the Love Bug? Herbie was a 1963 Volkswagen Beetle car in a string of Walt Disney movies. In typical Disney anthropomorphic style, Herbie goes his own way, falls in love, cries, plays jokes, and generally has a mind of his own. While the new driverless cars, like those being

Read More 

Word of the Day

galaxy

one of the independent groups of stars in the universe

Word of the Day

trigger warning noun
trigger warning noun
May 02, 2016
a warning that a subject may trigger unpleasant emotions or memories This is not, I should stress, an argument that trigger warnings should become commonplace on campus.

Read More