launch Definition in the Cambridge English Dictionary Cambridge dictionaries logo

Definition of “launch” - English Dictionary

"launch" in American English

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launchverb

 us   /lɔntʃ, lɑntʃ/
  • launch verb (SEND)

[T] to ​send something out, esp. a ​vehicle into ​space or a ​ship onto ​water: On the last ​shuttlemission, the ​crew launched a ​communicationssatellite.
  • launch verb (BEGIN)

[I/T] to ​begin, or to ​introduce a new ​plan or ​product: [T] We’re ​planning to launch a new ​Internetservicescompany next ​month. [I always + adv/prep] He launched into a ​verbalattack on her ​handling of the ​finances.

launchnoun

 us   /lɔntʃ, lɑntʃ/
  • launch noun (BOAT)

[C] a ​large, ​open or ​partlyenclosedmotorboat
  • launch noun (BEGINNING)

[C usually sing] an ​introduction of a new ​plan or ​product: Frank went to the launch of Hibichu’s new flat-screen TV.
  • launch noun (SEND)

[C] an ​act of ​sending something out, esp. a ​vehicle into ​space or a ​ship onto ​water: The launch of the ​spaceshuttle was ​delayed by ​badweather.
(Definition of launch from the Cambridge Academic Content Dictionary © Cambridge University Press)







"launch" in British English

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launchnoun [C]

uk   /lɔːntʃ/  us   /lɑːntʃ/
  • launch noun [C] (EVENT)

C1 an ​event to ​celebrate or ​introduce something new: How much ​champagne will we need for the launch? Illness ​prevented her ​attending the launch party for her ​latestnovel.

expend iconexpend iconMore examples

  • launch noun [C] (BOAT)

a ​boat that has an ​engine and ​carriespassengers for ​shortdistances, ​especially on a ​lake or a ​river, or from the ​land to a ​largerboat

launchverb

uk   /lɔːntʃ/  us   /lɑːntʃ/
  • launch verb (BEGIN)

B2 [I or T] to ​begin something such as a ​plan or ​introduce something new such as a ​product: The ​programme was launched a ​year ago. The ​airline will launch ​its new ​transatlanticservice next ​month. A ​devastatingattack was launched on the ​rebelstronghold. [+ adv/prep] UK After ​working for the ​company for several ​years she ​decided to launch out on her own and set up in ​business.

expend iconexpend iconMore examples

  • launch verb (SEND)

C1 [T] to ​send something out, such as a new ​ship into the ​water or a ​spacecraft into ​space: A ​spokesman for the ​dockyard said they ​hoped to launch the first ​submarine within two ​years. to launch a ​missilelaunch yourself mainly UK to ​jump with ​greatforce: The ​defender launched himself at the ​attackingplayer, ​bringing him to the ​ground.

expend iconexpend iconMore examples

Phrasal verbs
(Definition of launch from the Cambridge Advanced Learners Dictionary & Thesaurus © Cambridge University Press)

"launch" in Business English

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launchnoun [C]

uk   us   /lɔːnʃ/
MARKETING the ​introduction of a new ​product or ​service for ​sale to the ​public: Since its launch, the ​game console has ​sold 6.7 million ​units around the ​world.brand/product launch The ​secret to a ​successfulbrand launch is ​planning.launch date/event/party The ​company has not ​finalized the ​exactpricingstructure or set a launch ​date.delay/postpone a launch Bugs in the ​operatingsystem delayed its launch six months.attend/celebrate/mark a launch The ​event was ​held to ​mark the launch of a new ​onlineservice. announce/​oversee/​plan a launch imminent/​planned/​successful launch commercial/​formal/​official launch
the beginning of something new, such as a ​plan, ​business, or ​job: campaign/career launch It's a fresh ​start for the ​lead singer and a ​career launch for the artists involved.

launchverb [I or T]

uk   us   /lɔːnʃ/
to begin something new such as a ​plan or ​business: launch a bid/company He has not ​ruled out launching a ​takeoverbid for the ​company.launch an inquiry/investigation When an ​investigation was launched into the ​deal, two cofounders ​resigned.launch an assault/attack/offensive The ​administration launched an attack on ​organizedsoftwarepiracy.launch a campaign/initiative/scheme We launched a ​campaign to fight ​world hunger. launch a ​site/​website
MARKETING to ​introduce a new ​product or ​service for ​sale: The ​manufacturer has launched a new ​car, which will go on ​sale this spring.launch a product/range The ​jeweller is about to launch a ​range at a well-known ​departmentstore.
to ​start a new ​job, to ​startwork in a new ​industry, or to ​start a new ​part of your ​worklife: Michael launched his career as a ​softwaresalesman.launch sb/yourself as sth She launched herself as a ​designer of ​high-end handbags.
(Definition of launch from the Cambridge Business English Dictionary © Cambridge University Press)
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“launch” in Business English

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