Definition of “mailshot” - English Dictionary

(Definition of “mailshot” from the Cambridge Advanced Learner's Dictionary & Thesaurus © Cambridge University Press)

“mailshot” in Business English

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mailshotnoun [ C ]

also mail shot uk /ˈmeɪlʃɒt/ us UK MARKETING

an act of sending letters, packages, or electronic messages to a lot of people at one time:

Maybe a mailshot should be sent to all customers to notify them of the product changes.

a paper advertisement sent to homes or businesses:

I often get mailshots from insurance companies about savings schemes.

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(Definition of “mailshot” from the Cambridge Business English Dictionary © Cambridge University Press)