Definition of “pester power” - English Dictionary


(Definition of “pester power” from the Cambridge Advanced Learner's Dictionary & Thesaurus © Cambridge University Press)

“pester power” in Business English

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pester powernoun [ U ]

uk us informal MARKETING

the ability of children to make their parents buy something, by asking for it many times until they get it:

Advertisers know how powerful pester power can be.

(Definition of “pester power” from the Cambridge Business English Dictionary © Cambridge University Press)